Bonnie Catena

Senior Account Manager

Bonnie has more than two decades of experience on both the client and the agency side of the fundraising desk.  She’s held development positions at Amnesty International and the Center for Reproductive Rights and served as a Senior Account Executive at Sanky Inc., where she managed the direct marketing programs for clients such as Freedom from Hunger, Planned Parenthood of New York City and Coalition for the Homeless.  Bonnie is fascinated by how all media – mail, phone, web, email, social, mobile – converge and is inspired to devise the strategies that will best exploit each channel’s potential.  A past president of the Direct Marketing Fundraisers Association (DMFA), Bonnie currently serves on the Marketing Committee for Fundraising Day in New York, America’s largest one-day conference on philanthropy.  She is a blogger and frequent industry speaker.